There is data-science, and there is user-research. The data shows us that something is happening, but leaves us guessing as to why. User-research, when done right, uncovers the why.Read more
Purpose:This is my blog. I am trained in design thinking (provable), self-taught in coding (mostly), born curious and somewhat opinionated. More about me.
The first version of this website has a bunch of images on its front page. These were not really optimized in any way, and it shows in a performance test:Read more
I am currently writing a long-form article describing my experience with designing online surveys for user/market research.Read more